Marketing & Advertising

Keyword Research Essentials

Tired of watching competitors outrank you? This keyword research course reveals how to to discover high-impact keywords that can actually boost rankings. Transform your SEO process from guesswork into a data-driven strategy that helps you climb the search results. Enroll today and improve your visibilty tomorrow!

Expert: Visser L

Content

2 modules

Keywords and Keyword Research

Course Intro
Strategy: Keywords and Keyword Research
Strategy: The Value of Keyword Research Tools
Seed Keywords: The Foundation of Keyword Research
Walkthrough: Identify a Seed Keyword
Create a Target Keyword List
Walkthrough: Low-Hanging Fruit with Keyword Magic Tool
Check Your List in Keyword Strategy Builder
Discover Keywords You Already Rank for with Organic Research
Conduct a Keyword Gap Analysis
Expert: AI and Keyword Research

Keyword Mapping

Strategy: Keyword Mapping
Cluster Your Keyword List
Map Keywords to a Page on Your Site
Walkthrough: Keyword Mapping
A Word on Topical Authority
Pillar-Cluster with Keyword Strategy Builder
Adding Competitors in Position Tracking
Track Your Keywords with Position Tracking

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