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International SEO

This free course will teach you how to unlock the power of International SEO and expand your reach across borders. We’ll guide you through key strategies, highlight common (and costly) mistakes to avoid, and introduce you to essential tools to elevate your global SEO efforts. Get ready to bring your business to the next level!
Expert: Visser L

Content

2 modules

International SEO

  • Introduction
  • Identifying International Markets to Target
  • Assess Which International Markets to Expand to
  • Deciding Between Country and Language Targeting
  • Establish Your Initial International Target Markets
  • Geolocating to Your International Markets
  • Choosing an International Web Structure

Optimizing International SEO

  • Understanding Hreflang Annotations
  • Implementing Hreflang Annotations
  • Creating and Optimizing Content for International Audiences
  • Creating Content for International Audiences
  • Localizing content
  • Measuring Your International SEO success
  • Tools to Help with International SEO Analytics

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