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Master Your Brand Voice
This course is for marketers looking to boost their content strategy, whether that be from scratch or a much-needed revamp. If you're looking to develop a brand voice that is full of personality that your customers love, this course is for you.
Content
2 modules
Brand Voice
- About this Course
- What is Brand Voice?
- Activity: Word Buckets
- Activity: The Four Dimensions
Who We Are, Who We Aren't
- Activity: Who We Are, Who We Aren't
- Activity: The Doppelganger
- Activity: 12 Brand Archetypes
- Walkthrough: Defining Your Brand Voice with Semrush Tools
- Bringing it All Together
